(April 2008) Overture Films, a division of Liberty Media, has engaged VIP to handle its collectible auctions. This will make make it possible for fans to find and bid on props and wardrobe items worn or used by their favorite characters on from Overture Films’ theatrical releases including Nothing Like the Holiday, starring Debra Messing, and Last Chance Harvey, starring Dustin Hoffman and Emma Thompson. The items will be offered via weekly auctions at www.overturefilmsauctions.com and will include

“Overture Films desire to reward fans with actual items from their movies shows their ongoing commitment to the fans,” said Mark Kaminky, Managing Director of VIP. “Offering these one of a kind items to the fans will generate strong loyalty and support from their fans and is an ingenious way to build and retain a loyal fan base. “

About VIP
VIP (www.vippartnership.com) is the leading provider of affinity based programs for entertainment properties broadcast and distributed by major media companies such as ABC, CBS, NBC Universal, Twentieth Century Fox, Paramount, FX Network and Liberty Media. VIP’s turnkey programs allow media companies to reach their fans in an interactive manner that builds fan awareness, loyalty and revenue. Since its inception in 2001, VIP has deployed its fan programs, including fan stores, custom fan merchandise, fan clubs and collectible prop and wardrobe auctions to create profitable connections among entertainment entities and their fans. VIP’s fan auctions are the top rated entertainment collectible auctions with a 100% satisfaction rating on eBay and thousands of successful offerings. These weekly auctions can be found at www.vipfanauctions.com.